Senior Graphic Designer & Illustrator
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adidas | Interactive Design

In July 2017, Wunderman Singapore was assigned by Adidas to develop an on-site digital activation piece for its retail stores. The end result were interactive touch screens with a novel tech implementation – a transparent 42” touch display was placed in front of a display case which housed football boots inside. These units were deployed in 4 markets (2 x Singapore, 1 x Bangkok and 1 x Kuala Lumpur).

My Role : Art Direction | UI Design | Motion Graphic

adidas Ocean Storm interactive touch screen

Click ‘Play’ to see how it works

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Credits ocean.jpg